Awards, Papers and Presentations

We are thought leaders in consumer research and often contribute to latest thinking through papers and presentations, as well as winning a fair few awards along the way.

If you’d like to know more about the topics covered, please get in touch.

Papers and Presentations

Decoding Brand Identity: Why it’s sometimes a Love-Hate Relationship.
Presentatiion to MR Summit, London, 2017

Love Me You: Why Self Brand Overlap Predicts Brand Love
Paper presented at MRS Methodology in Context conference, London, 2016

True lies and true implicit: how priming reveals the hidden truth
Paper published in IJMR Vol. 58 No. 2

Why Self Brand Overlap Predicts Brand Love
Presentation to IIeX conference, Amsterdam, 2016

System 1 Good; System 2 Bad. Baah! Baah!
Presentation to Insight Innovation Exchange conference (IIeX) conference, Amsterdam, 2015

Our Lips Are Sealed: Why the Truth is Implicit
Paper presented with Suzanne Lugthart, eBay, at ESOMAR Congress, Nice, 2014

Why Heinz Knows the Truth is Implicit
Paper presented with Sue Aydin, Heinz, at MRS annual conference 2014

I Second that Emotion
Presentation to European Sensory science Symposium, Leatherhead, 2013

Trust & the BBC
Paper presented at MRS annual Conference, London 2013

Neuromania: Re-Humanising Research
Paper presented at MRS annual conference Research 2012, London

NPD: Looking for Excitement
Presentation to MRS New Product Development Research Conference, March 2011

How an Opera Singer Made GoCompare Contagious
Presentation to MRS Financial Research conference, 2010

Looking for the Smoke Not the Fire
Paper presented at ESOMAR Congress, Athens 2010

Contagion – Making sense of a new marketing epidemic
Paper presented at MRS annual conference, London 2010

Making Sense of a New Marketing Epidemic
Paper presented at ARF Conference, NYC 2010

Lead moderator ESOMAR Workshop on Emotions 2006-2008
(Berlin, Dublin, Paris, Athens, Amsterdam, Lausanne)

Getting Animated About Emotion.
Paper presented at ESOMAR Congress, Montreal 2008

Beyond Neuroscience: Engagement & Metaphor 
Paper presented at ESOMAR Congress, Berlin 2007

A new enlightenment: why the next 50 years will be different 
Paper presented at MRS 50th anniversary conference, Brighton 2007

Brain Science
chapter published in ESOMAR Handbook 2007

New Rules of Engagement
Keynote speech at WARC Advertising Conference, London 2006

Looking for the Emotional Unconscious in Advertising 
Paper published in IJMR 2006

Brain Science: that’s Interesting, so what do I do about it?
Paper presented at MRS annual conference, London 2005

Awards

2017
Finalist: MRS Best Innovation

2016
Winner: MRS Innovation in Research Methodology

2015
Finalist: MRS Advertising & Media

2014
Winner: MRS Innovation in Research Methodology
Finalist: ESOMAR Best Paper/Best Methodology/Best Case Study

2011
Finalist: Best Innovation

2010
Finalist: MRS Best Innovation/ Advertising & Media
Finalist: ESOMAR Best Methodology/ Best Paper

2009
Highly Commended: MRS Best Agency

2008
Finalist: MRS Best Agency/Ad & Media/ Innovation in Research Methodology
Finalist: ESOMAR Best Methodology
Winner: MRS Research Breakthrough (renamed Best Innovation)

Conquest

From insight to foresight
Customer research experts: bringing together rational, emotional and implicit to increase predictive power